At Globacore we create custom branded videogames and interactive exhibits. Our specialty is in using emerging technologies in creative ways — usually for the purposes of marketing and advertising.
For this project we wanted to go back to our roots — back to a time where our romance with interactive technology began. Somewhere between typing in Load & Run on the Commodore 64, and checking out the latest arcade game at the convenience store on the corner… there was a game that stood out…
The game was called Paperboy… made by Atari and published in 1984.
It’s cutting-edge 3D orthographic projection blew Spy Hunter‘s top down view out of the water… the in-game speech seemed an impossible reality… and the actual bike handle game controllers on the arcade version was the cherry on top of this ground breaking emergent experience.
PaperDude VR… Check it out on its project page here
Launched at Microsoft MGX — Make that Meeting is a custom branded videogame designed as a fun way to interact with show attendees. Upon entering the booth, attendees were encouraged to visit various demo stations in the exhibit and scan their NFC enabled phones to unlock game tokens within the Make That Meeting game.
To reinforce the theme of working together players had to physically jump, duck and high-five their way down the custom designed office environment, maximizing points, and attempt to climb to the top of the leaderboard. The game is built with Unity 3D and Kinect and incorporates a complementary mobile web app that provides the landing pages for the NFC scans, as well as an initial user registration. In the short 2 day event over 300 unique attendees played the game, often standing in line for the opportunity.